The Duo Explains: Tuvaband - 'Everything We Do Is Wrong'
Norwegian / English duo Tuvaband speak to us about their visuals for current electronic pop single, 'Everything We Do Is Wrong' that explores the theme of being trapped in a normalized world.
"Everything We Do Is Wrong is coming from an underlying feeling of being trapped and sometimes paralyzed in a world where the normalized, daily stuff we do feels wrong, both for the planet and the people. How and what we eat, buying new clothes, and the stuff we acquire because we think we need it, but actually don’t. “Everything We Do Is Wrong” is a raw and stripped back song with a lot of emotions.”
The video was filmed in The Hauge in Neatherlands, at The Royal Academy of Art.
How does the video compliment the song?
The artists got the song title and the lyrics, but got complete freedom to capture this how they wanted. The artist that we asked to make our video, Marius Mathisrud, knew that we wanted a creepy video, and what kind of atmosphere we wanted. Even though the video is not a direct translation of
the song, it definitely captures the mood and the feeling of what I felt when I wrote the song. We agreed that it would have been a too big cliché and too moralistic if they were to translate the lyrics into a video.
Any behind the scenes stories?
The girl crying on the video, Slovena Petcova, was actually not gonna be acting in the video. Last minute she told the others she could cry on command. They tried it out, and it turned out to fit in really well.
Tell us about the ideas/ themes/ imagery used?
A lot of the things we do is wrong, as the song title says. The artists had in mind the strange fact that a lot of the things that aren't wrong, is actually something people react to and say is wrong. The Western society often seem to be a little upside-down, condemning some of the most natural
stuff, while overlooking the things we do that are destroying our planet and people.
The artists were inspired by "Sinners Of Hell", an old Japanese movie.
What is the message the video is trying to convey?
This leads back to the last answer. I believe the artists are trying to capture the same creepy feeling that we should get from thinking about what we are all doing, while staging something that is not actually wrong or harming.
Interview feature by Karla Harris